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Disruptive Dallas financial firm plants flags in Austin, Denver

Dallas-based financial consulting firm Embark just opened small offices in Denver and Austin with plans to hire from big accounting firms in those areas.

“We love the energy and feel of both cities. Both are easily accessible from our Dallas office and we’ve helped clients in both locations already,” Denver regional president Sarah Jolly said. “We thrive in places where the local economy is growing, and companies are embracing change.”

Paul Allen founded the company in 2010 after spending some time at audit giant Ernst & Young LLP and becoming bored. He hopes to disrupt the accounting business with his firm.

He told the Dallas Business Journal last year that the company is focused on creating a culture that can lure auditors away from Big Four CPA firms. For instance, he said that the company pays for 100 percent of employees' benefits.

“We are very picky about who we hire, and believe that once we find talented ex-Big Four CPAs, it only makes sense to take care of them and let them do what they do best: solve problems and help our clients grow,” Jolly said.

The firm employs about 50 people in Dallas, five in Denver and two in Austin. Jolly said she anticipates that the firm will employ up to 20 people in Denver and 20 people in Austin by the end of the year. Embark currently lists six job openings in Austin on its website, including for a vice president of business development.

The firm tends to work from co-working spaces in the cities where it operates.

“The environment and collaboration these spaces provide have no comparison to traditional, cubicle-filled offices,” Jolly said. “Our workforce is often onsite at the client, and co-working spaces allow us to be flexible with the amount of space we use any given week.”

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